Good listeners who ask good questions that produce great outcomes—that's a friendly consulting environment.
Sometimes your company needs a professional outside opinion to refine its design direction or explore new frontiers in efficiency or sustainability. To provide productive critiques that nudge your branding back on track or re-orient it on a new heading, we start by listening. A lot. Then we start digging, asking questions that get to the core of what you want to communicate. That's when we identify ways to deliver your message more effectively—and often more sustainably.
As an example, after reviewing the HealthWell Foundation brand, we took the unusual step of suggesting alterations to their logo, then tweaked all the touch points in their e-newsletter, website, booth display and marketing materials to make them more consistent, more clear, more direct.
To optimize your message and your budget, we think strategically. By analyzing and streamlining your marketing message, we can simplify what is often a complex problem—which impacts your bottom line, positively. We find ways to cut costs by reviewing your marketing materials and introducing solutions that minimize extra expense and maximize alternative means of communication. Our goal: to find the right medium to reach the right audience, with the right message for your company.